Barc India
Office phone +91 22 4922 ****
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Homepage https://www.barcindia.co.in
LinkedIn Profile https://linkedin.com/company/broadcas***arch-council-b***
HQ Location
India , Maharashtra, MumbaiYashwant Building, Dr SS Rao Marg, Best Colony, Parel, Mumbai, Maharashtra 400012, India
BARC INDIA was set up in India in 2012 with the specific purpose of designing, commissioning, supervising and owning India’s Television Audience Measurement System. BARC INDIA is promoted by three apex Joint Industry Bodies - Indian Broadcasting Foundation (IBF), Indian Society of Advertisers (ISA) and Advertising Agencies Association of India (AAAI), representing the three key stakeholders in Television Audience Measurement - Broadcasters, Advertisers and Advertising & Media Agencies respectively. The three way alliance will ensure that the sizable resources - financial as well as intellectual, required to undertake such a massive, continuously running initiative are made available within a robust, transparent and accountable governance framework. Stakeholders, in India and around the world, would enjoy uninterrupted access to comprehensive, accurate, reliable and timely television audience measures.
Media Broadcasting and Content Production
Media & Broadcasting businesses create and distribute content in various forms such as audio recordings, films, television shows, radio programs, written articles, and more. They strive to stay up-to-date with the latest trends in industry technology and design strategies for engaging their audiences.
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