Blue Eye Consulting
Homepage http://www.blueeyeconsulting.com
LinkedIn Profile https://linkedin.com/company/blu***consul***
HQ Location
United States , Michigan, DetroitGreater Detroit Area Detroit, MI 48202 United States
I took a fresh look at global marketing and communications by utilizing a customized mix of strategic and operational business planning, marketing and communications tools. I specialized in tailoring and transferring large-company marketing and communications expertise to smaller companies, thus enabling significant cost savings over traditional agencies and consultancies. Key clients included:
· Top 5 global automaker—Supported the Executive Chairman with a major global internal/external communications initiative. Project manager; created media events and executive briefing books; created press releases; speech editing; agency management
· Leading medical devices manufacturer—Created a new marketing function, new product launch process, new sales force training process and products; wrote new biz development and company overview presentations; brand strategy development
· Global electric car component manufacturer—New business development collateral for the CEO (pitch book, new biz development and company ov
Advertisements, Marketing Strategies and Branding
The Advertisement and Marketing industry encompasses companies that specialize in promoting products or services through various forms of marketing communications. This may include advertising, public relations, direct mail campaigns, digital marketing and more.
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