Geneyouin Inc.

In Canada, $24B is annually spent on medications but ~30% of spending does not lead to improved health outcomes. Employers/health plan sponsors are heavily burdened by the rising cost of health benefits plans, especially for the ~1/3 of plan members that represent 65% of drug plan costs. They are in need of innovative and effective solutions that reduce their cost of drug and disability benefits while improving quality of care. GeneYouIn (GYI) is a leading Canadian personalized medicine company. Pillcheck, GYI's flagship SaaS platform, helps ensure a safe and effective match between individuals'​ genetics and 100+ common medications, based on pharmacogenetic guidelines. The results include improved treatment efficacy and reduced side-effects, disability duration, and health benefits costs. GYI envisions genetic insights becoming standard inputs for optimizing the health and wellness of individuals. Pillcheck helps patients and their doctors determine the correct medication and dose in order to improve