Guard Dog Brand Development LLC

Guard Dog is a global healthcare brand development company that uses its expertise in market research, strategy, and design to create, protect, and elevate the value of the healthcare brands that are entrusted to us. This includes corporate, franchise, science (as early as Phase II), and product brands. We have partnered successfully with global and domestic pharmaceutical and biotech companies, franchises, life-science-companies, health insurance companies, not-for-profits, and hospitals/health-systems. Our capabilities include industry-recognized, and internationally awarded services in: Business and Market Intelligence: Gathering and uncovering insights into brands, markets, stakeholders, and competition using proven, proprietary industry-leading methodologies Strategy: Assigning an insight-driven, multi-dimensional platform for creating meaning that matters, including positioning, archetype, value proposition, and brand blueprinting Design: Assigning verbal and visual assets that bring str