Money Smarts Inc.

Money Smarts is an accounting firm in Lincoln, Nebraska with a satellite office in Omaha. We aim to provide the best service to small businesses and start-ups. We were awarded the Better Business Bureau Integrity Award 2014. If you are a small business, or an entrepreneur we couldn't advise going anywhere else. As a small business or start-up, minimizing early costs is key to generating revenue - and the worst thing is unforeseen costs or surprise expenses right as you open the doors. Most accounting firms bill by the hour - so each consultation requires more money! We believe that too many times this leads to business owners not posing questions and thoughts to their trusted advisors. The alternative is to go it alone, learning the pitfalls of bookkeeping and tax compliance the hard way. Over the last two decades while working at other firms, Money Smarts Owner Russ Cowan has watched many small businesses fail due to a simple lack of knowledge. Cowan visualized a company in 2007 that prided itself