The Marketing Advantage Inc.
Homepage http://www.marketingadvantage.com
LinkedIn Profile https://linkedin.com/company/the-***-advanat***
HQ Location
United States , Connecticut, Stamford1200 High Ridge Road Stamford, CT 06905 United States
At The Marketing Advantage (“TMA”), we pride ourselves in solving complex marketing and sales problems that biopharma companies are facing. How can we increase sales with a down-sized sales force? How do we set goals when there is little or no competitive data available? What type of formulary discount would give us the most return? How can we slow the decline of an LOE brand?
We help biopharma companies answer questions such as these with data and powerful analytics. To us, data is more than just numbers. It tells us a story. It is filled with exposition as we delve into a physician’s prescribing history, conflict as we see that we are beginning to lose this prescriber’s sales, and the climax as we learn that those sales are being stolen by our primary competitor even though we both have favorable formulary status. But what about the resolution—the final element of the quintessential story?
That’s where we come in. It’s always been important to us to see a story through to its conclusion. We
Market Research, Analysis and Intelligence
The Market Research industry focuses on gathering data about products or services from consumers . Companies specializing in this area typically use surveys or focus groups to collect data about customer preferences or opinions regarding specific products or services .
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